Category Archives: Uncategorized

Breaking News: Business Maturity Hits Fitness!

If you are involved in operation of a fitness business as I am, and look around, it may seem like the walls are caving in a bit.

Increased competition for your services, and your customer’s attention have forced a certain maturity in operations in order to survive.

It is not uncommon to see fitness businesses closing, as another one did in the Kitchener-Waterloo region July 1. (This is the 2nd closing in the area in a few months).

Sad news. Read More..

Roadmap to ROI Part2 – the Return on Investment From Your Commercial Fitness Equipment

In our 2 part series, we spent part 1 exploring what most organizations focus on when acquiring new equipment, the initial price.

We explored the hidden cost of low prices and some of the considerations that should be integrated into your investment.

Most of the customers that STAK Fitness works with want to know how the equipment or programs in which they invest can serve more people better and increase financial success. Read More..

How To Overcome The Hidden Objection To Your Services

If you are offering fitness services, you know you are being judged every day, right?

Of course we are.   I know we are on our side of the industry, in equipment supply and educational services.

Side note: you think any of our staff at STAK Fitness have faced potential customers who have been burnt by suppliers? You bet. How do we deal with it? We tell the truth…read on.

Let me explain.

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4 things to make sure you are positioned for success!

We have seen big changes in the last few years in terms of how our businesses operate.

On the supply side, with STAK Fitness (www.stakfitness.com) for example, it is not good enough to only have a good product to offer. We need to make sure our team are razor sharp in making sure our equipment helps solve the big challenges of our customers. Most often these are new client acquisition, retention and profit.

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